Jell-O released its new line of instant puddings in the 1950s. It was advertised to wives as a “busy-day” dessert that needed no cooking. The television advertisement exclaimed, “Creamy! Nourishing! So delicious! And so quick, you can make it just before dessert time, when the children are clearing the table. Or let the children make it themselves. It’s that easy!”
To promote the new puddings, Jell-O developed a recipe for an “Ice Cream Pie,” which was advertised in women’s magazines and demonstrated live on television by Johnny Carson. I put the recipe to the test—see it here.
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